Legal

Website Terms of Use

Last updated: 10 July 2026

1. Who we are

This website is operated by First Ideas Ltd, trading as ToolkitStack (Company No. 08885551), registered office 15 Jubb’s Lane, Ogbourne St George, Wiltshire SN8 1SR, United Kingdom. Contact: . By using this website you agree to these terms.

2. What these terms cover

These terms govern your use of this website and of any free written site review we share with you. Paid services are governed by a separate written services agreement between First Ideas Ltd and your business; if there is any conflict, the services agreement prevails for that work.

3. Not professional or medical advice

Content on this site, in our guides and in any free site review is general information about search-engine optimisation and website performance. It is not medical, legal, regulatory or financial advice, and it should not be relied on as such. Businesses operating in healthcare remain responsible for their own regulatory compliance.

4. Free site reviews

A free written site review is prepared from publicly available information about your website and search presence at a point in time, in good faith and without charge. It may contain estimates and automated analysis, is provided for your business’s internal use, and is not a promise of any particular ranking, traffic or revenue outcome. Case-study figures shown on this site come from one anonymised managed client and are not a guarantee of future performance.

5. Using this site

You may browse the site and use its content for your own internal business purposes. You must not misuse the site — for example by attempting unauthorised access, scraping at scale, introducing malicious code, or using content to build a competing publication. We may suspend or withdraw the site at any time; we do not guarantee uninterrupted availability.

6. Intellectual property

The content of this site — text, guides, reports, graphics and branding — belongs to First Ideas Ltd or its licensors. You may print or download extracts for internal business use, provided you do not modify them and do not remove attribution.

7. Third-party links

Links to third-party sites are provided for information only; we do not control and are not responsible for their content.

8. Liability

The site and free reviews are provided “as is”. To the fullest extent permitted by law, we exclude liability for any loss or damage arising from use of, or reliance on, this site or a free review — including loss of profits, revenue or data. Nothing in these terms excludes or limits liability for death or personal injury caused by negligence, for fraud, or for anything else that cannot lawfully be excluded. Liability arising under a services agreement is dealt with in that agreement.

9. Privacy

How we handle personal information is described in our Privacy Notice.

10. Changes and law

We may update these terms from time to time; the date above shows the current version. These terms are governed by the laws of England and Wales, and the courts of England and Wales have non-exclusive jurisdiction.